{"id":161955,"date":"2026-02-11T15:25:14","date_gmt":"2026-02-11T15:25:14","guid":{"rendered":"https:\/\/friss-hirek.hu\/index.php\/nem-sorozunk-eleget-es-ez-akar-hatezer-munkahelybe-is-kerulhet\/friss-hirek\/"},"modified":"2026-02-11T15:25:14","modified_gmt":"2026-02-11T15:25:14","slug":"nem-sorozunk-eleget-es-ez-akar-hatezer-munkahelybe-is-kerulhet","status":"publish","type":"post","link":"https:\/\/friss-hirek.hu\/index.php\/nem-sorozunk-eleget-es-ez-akar-hatezer-munkahelybe-is-kerulhet\/uzlet\/","title":{"rendered":"Nem s\u00f6r\u00f6z\u00fcnk eleget, \u00e9s ez ak\u00e1r hatezer munkahelybe is ker\u00fclhet"},"content":{"rendered":"<p><strong>V\u00e1ls\u00e1gban a s\u00f6ripar: gyenge kereslet s\u00fajtja a piacot, ez\u00e9rt a Carlsberg \u00e9s a Heineken is karcs\u00fas\u00edt. Ut\u00f3bbi hatezer dolgoz\u00f3j\u00e1t\u00f3l v\u00e1lhat meg.<\/strong><\/p><div id=\"friss-4618485\" class=\"friss-etarget friss-entity-placement\"><script type=\"text\/javascript\" id=\"etargetScript7a9b589f63cb072bef80df221f46a22b\">function etargetPostloadFunction7a9b589f63cb072bef80df221f46a22b(){var e=\"etargetPostload7a9b589f63cb072bef80df221f46a22b\",t=\"etargetScript7a9b589f63cb072bef80df221f46a22b\",o=document.getElementById(e);if(o){for(var n=o.offsetTop,d=o.offsetLeft,r=o.offsetWidth,a=o.offsetHeight;o.offsetParent;)o=o.offsetParent,n+=o.offsetTop,d+=o.offsetLeft;var i=(n<=window.pageYOffset+window.innerHeight&&d<window.pageXOffset+window.innerWidth&&n+a>window.pageYOffset&&d+r>window.pageXOffset);if(i&&etargetAllowOtherCheck){allowed=!1;var c=document.createElement(\"script\");return c.src=\"\/\/hu.search.etargetnet.com\/generic\/uni.php?g=ref:58661,area:700x210\",void(document.getElementById(t)&&document.getElementById(e)&&(document.getElementById(t).parentNode.appendChild(c),document.getElementById(t).parentNode.removeChild(document.getElementById(t)),document.getElementById(e).parentNode.removeChild(document.getElementById(e)),document.removeEventListener(\"scroll\",etargetPostloadFunction7a9b589f63cb072bef80df221f46a22b),document.removeEventListener(\"resize\",etargetPostloadFunction7a9b589f63cb072bef80df221f46a22b),document.removeEventListener(\"DOMContentLoaded\",etargetPostloadFunction7a9b589f63cb072bef80df221f46a22b)))}}}var etargetDivID=\"etargetPostload7a9b589f63cb072bef80df221f46a22b\",etargetScriptID=\"etargetScript7a9b589f63cb072bef80df221f46a22b\",etargetPostloadPoint=document.createElement(\"div\");etargetPostloadPoint.id=etargetDivID;var etargetCurScript=document.getElementById(etargetScriptID);etargetCurScript.parentNode.appendChild(etargetPostloadPoint),document.addEventListener(\"scroll\",etargetPostloadFunction7a9b589f63cb072bef80df221f46a22b),document.addEventListener(\"resize\",etargetPostloadFunction7a9b589f63cb072bef80df221f46a22b),document.addEventListener(\"DOMContentLoaded\",etargetPostloadFunction7a9b589f63cb072bef80df221f46a22b);var etargetAllowOtherCheck=!0;if(typeof(\"forceRunPostload\")==\"string\"){etargetPostloadFunction7a9b589f63cb072bef80df221f46a22b()}<\/script><\/div>\n<p><strong>Mi t\u00f6rt\u00e9nt?<\/strong> 2025-\u00f6s <a href=\"https:\/\/www.theheinekencompany.com\/newsroom\/heineken-nv-reports-2025-full-year-results\/\">\u00fczleti besz\u00e1mol\u00f3j\u00e1ban<\/a> kijelentette a vil\u00e1g egyik legnagyobb s\u00f6rgy\u00e1rt\u00f3ja, a Heineken, hogy vil\u00e1gszinten 5\u20136 ezer \u00e1ll\u00e1st sz\u00fcntetnek meg a k\u00f6vetkez\u0151 k\u00e9t \u00e9vben. A le\u00e9p\u00edt\u00e9s egy r\u00e9sze Eur\u00f3p\u00e1ra vagy a kev\u00e9s n\u00f6veked\u00e9si lehet\u0151s\u00e9get k\u00edn\u00e1l\u00f3, nem magas priorit\u00e1s\u00fa piacokra koncentr\u00e1l\u00f3dik, de kor\u00e1bban bejelentett int\u00e9zked\u00e9sek, p\u00e9ld\u00e1ul a Heineken ell\u00e1t\u00e1si h\u00e1l\u00f3zat\u00e1t, k\u00f6zpontj\u00e1t \u00e9s region\u00e1lis \u00fczlet\u00e1gait \u00e9rint\u0151 programok is a r\u00e9szei.<\/p>\n<div class=\"related-post-links\">\n<p>\t\t<span class=\"related-post-links__title minititle\">T\u00f6bb ebb\u0151l<\/span><\/p>\n<div class=\"related-post-links__link-wrapper\">\n\t\t\t\t<a href=\"https:\/\/forbes.hu\/uzlet\/joybuy-joyexpress-media-markt\/\" class=\"related-post-links__link\">K\u00ednai fut\u00e1rc\u00e9g \u00e9rkezik, a Media Markt felv\u00e1s\u00e1rl\u00f3ja aznapi kisz\u00e1ll\u00edt\u00e1st \u00edg\u00e9r<\/a>\n\t\t\t<\/div>\n<div class=\"related-post-links__link-wrapper\">\n\t\t\t\t<a href=\"https:\/\/forbes.hu\/uzlet\/alibaba-nagy-marton-magyarorszag-potdij-kiskereskedelmi-kulonado-forbes-checkout\/\" class=\"related-post-links__link\">Nagy M\u00e1rton az Alibaba ellen. A Magyarorsz\u00e1g-p\u00f3td\u00edjr\u00f3l egyik\u00fcknek sincs igaza, de nem is \u0151k vesz\u00edtik vele a legt\u00f6bbet<\/a>\n\t\t\t<\/div>\n<\/div>\n<p><strong>Mit jelent ez a gyakorlatban?<\/strong> A <a href=\"https:\/\/www.reuters.com\/business\/heinekens-annual-profit-beat-expectations-brewer-sets-slower-2026-growth-2026-02-11\/\">Reuters<\/a> szerint a le\u00e9p\u00edt\u00e9s a vil\u00e1g m\u00e1sodik legnagyobb piaci \u00e9rt\u00e9k\u0171 s\u00f6rgy\u00e1rt\u00f3j\u00e1nak 87 ezres glob\u00e1lis l\u00e9tsz\u00e1m\u00e1nak k\u00f6zel 7 sz\u00e1zal\u00e9k\u00e1t \u00e9rinti. A holland c\u00e9g a 2026-os nyeres\u00e9gn\u00f6veked\u00e9sre vonatkoz\u00f3 v\u00e1rakoz\u00e1sait is alacsonyabbra m\u00f3dos\u00edtotta az el\u0151z\u0151 \u00e9vihez k\u00e9pest, mivel a piac gyenge kereslettel szembes\u00fclt.<\/p>\n<p><strong>Kontextus.<\/strong> A szektor \u00e9rt\u00e9kes\u00edt\u00e9sei a sz\u0171k\u00f6l\u0151 fogyaszt\u00f3i k\u00f6lt\u00e9sek \u00e9s a k\u00f6zelm\u00faltbeli rossz id\u0151j\u00e1r\u00e1s miatt gyeng\u00fclnek. A riv\u00e1lis Carlsberg is bejelentett m\u00e1r l\u00e9tsz\u00e1mcs\u00f6kkent\u00e9s\u00e9t, de m\u00e1s s\u00f6r- \u00e9s szeszipari gy\u00e1rt\u00f3k is sp\u00f3rol\u00e1sba kezdtek, eszk\u00f6z\u00f6ket adnak el \u00e9s lass\u00edtj\u00e1k a termel\u00e9st az \u00e9vek \u00f3ta lassul\u00f3 elad\u00e1sok miatt.<\/p>\n<p><strong>Hogyan tov\u00e1bb?<\/strong> A Heineken azt \u00edg\u00e9ri, hogy kevesebb er\u0151forr\u00e1ssal is magasabb n\u00f6veked\u00e9st \u00e9r el, ezzel pr\u00f3b\u00e1lva megnyugtatni az el\u00e9gedetlen befektet\u0151ket, akik szerint a c\u00e9g lemaradt a hat\u00e9konys\u00e1g jav\u00edt\u00e1s\u00e1ban. A c\u00e9g ek\u00f6zben keresi \u00faj vez\u00e9rigazgat\u00f3j\u00e1t, miut\u00e1n Dolf van den Brink janu\u00e1rban v\u00e1ratlanul lemondott a posztr\u00f3l. Van den Brink m\u00e1jusban t\u00e1vozik, de m\u00e9g nincs h\u00edr az ut\u00f3dj\u00e1r\u00f3l.<\/p>\n<p><strong>A v\u00e9g\u00e9re a csattan\u00f3.<\/strong> A piac el\u00e9gedett a k\u00f6lts\u00e9gv\u00e1g\u00e1si \u00edg\u00e9retekkel. Szerda d\u00e9lut\u00e1n a tegnapi z\u00e1r\u00f3\u00e1rfolyamhoz k\u00e9pest 3,6 sz\u00e1zal\u00e9kos pluszban a Heineken r\u00e9szv\u00e9ny\u00e1rfolyama, 2026-on bel\u00fcl pedig m\u00e1r 12 sz\u00e1zal\u00e9kos pluszban:<\/p>\n<figure class=\"wp-block-image size-large\">\n<div class=\"photo-credit-wrapper\"><img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/cdn.forbes.hu\/uploads\/2026\/02\/Kepernyofoto-2026-02-11-15.22.23.webp?r=eyJ3IjoxNTAwLCJxIjo5MCwicyI6InBuZyJ9\" alt=\"\" class=\"wp-image-744258\" \/><\/div><figcaption class=\"wp-element-caption\">Forr\u00e1s \u00e9s \u00e1bra: Google Finance<\/figcaption><\/figure>\n<p><!-- No email blocks found --><\/p>\n<p>The post <a href=\"https:\/\/forbes.hu\/uzlet\/heineken-sor-valsag-leepites\/\">Nem s\u00f6r\u00f6z\u00fcnk eleget, \u00e9s ez ak\u00e1r hatezer munkahelybe is ker\u00fclhet<\/a> appeared first on <a href=\"https:\/\/forbes.hu\/\">Forbes.hu<\/a>.<\/p><div id=\"friss-3895685440\" class=\"friss-etarget-cikk-vege 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id=\"friss-157094315\" class=\"friss-after-content_3 friss-entity-placement\">https:\/\/www.youtube.com\/watch?v=Pdnw4KiUWp0<\/div>","protected":false},"excerpt":{"rendered":"<p>V\u00e1ls\u00e1gban a s\u00f6ripar: gyenge kereslet s\u00fajtja a piacot, ez\u00e9rt a Carlsberg \u00e9s a Heineken is karcs\u00fas\u00edt. Ut\u00f3bbi hatezer dolgoz\u00f3j\u00e1t\u00f3l v\u00e1lhat meg. Mi t\u00f6rt\u00e9nt? 2025-\u00f6s \u00fczleti besz\u00e1mol\u00f3j\u00e1ban kijelentette a vil\u00e1g egyik legnagyobb s\u00f6rgy\u00e1rt\u00f3ja, a Heineken, hogy vil\u00e1gszinten 5\u20136 ezer \u00e1ll\u00e1st sz\u00fcntetnek meg a k\u00f6vetkez\u0151 k\u00e9t \u00e9vben. A le\u00e9p\u00edt\u00e9s egy r\u00e9sze Eur\u00f3p\u00e1ra vagy a kev\u00e9s n\u00f6veked\u00e9si lehet\u0151s\u00e9get [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[7],"tags":[],"class_list":["post-161955","post","type-post","status-publish","format-standard","hentry","category-uzlet"],"amp_enabled":true,"_links":{"self":[{"href":"https:\/\/friss-hirek.hu\/index.php\/wp-json\/wp\/v2\/posts\/161955","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/friss-hirek.hu\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/friss-hirek.hu\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/friss-hirek.hu\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/friss-hirek.hu\/index.php\/wp-json\/wp\/v2\/comments?post=161955"}],"version-history":[{"count":0,"href":"https:\/\/friss-hirek.hu\/index.php\/wp-json\/wp\/v2\/posts\/161955\/revisions"}],"wp:attachment":[{"href":"https:\/\/friss-hirek.hu\/index.php\/wp-json\/wp\/v2\/media?parent=161955"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/friss-hirek.hu\/index.php\/wp-json\/wp\/v2\/categories?post=161955"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/friss-hirek.hu\/index.php\/wp-json\/wp\/v2\/tags?post=161955"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}