{"id":162035,"date":"2026-02-12T07:33:16","date_gmt":"2026-02-12T07:33:16","guid":{"rendered":"https:\/\/friss-hirek.hu\/index.php\/atrendezodik-a-hirdetesi-piac-ertekes-cegek-cserelnek-gazdat-a-valasztasok-elott\/friss-hirek\/"},"modified":"2026-02-12T07:33:16","modified_gmt":"2026-02-12T07:33:16","slug":"atrendezodik-a-hirdetesi-piac-ertekes-cegek-cserelnek-gazdat-a-valasztasok-elott","status":"publish","type":"post","link":"https:\/\/friss-hirek.hu\/index.php\/atrendezodik-a-hirdetesi-piac-ertekes-cegek-cserelnek-gazdat-a-valasztasok-elott\/uzlet\/","title":{"rendered":"\u00c1trendez\u0151dik a hirdet\u00e9si piac. \u00c9rt\u00e9kes c\u00e9gek cser\u00e9lnek gazd\u00e1t a v\u00e1laszt\u00e1sok el\u0151tt"},"content":{"rendered":"<p><strong>Elkezdett n\u00f6vekedni M\u00e9sz\u00e1ros L\u0151rinc konkurenci\u00e1ja.<\/strong><\/p><div id=\"friss-205544519\" class=\"friss-etarget friss-entity-placement\"><script type=\"text\/javascript\" id=\"etargetScript7a9b589f63cb072bef80df221f46a22b\">function etargetPostloadFunction7a9b589f63cb072bef80df221f46a22b(){var e=\"etargetPostload7a9b589f63cb072bef80df221f46a22b\",t=\"etargetScript7a9b589f63cb072bef80df221f46a22b\",o=document.getElementById(e);if(o){for(var n=o.offsetTop,d=o.offsetLeft,r=o.offsetWidth,a=o.offsetHeight;o.offsetParent;)o=o.offsetParent,n+=o.offsetTop,d+=o.offsetLeft;var i=(n<=window.pageYOffset+window.innerHeight&&d<window.pageXOffset+window.innerWidth&&n+a>window.pageYOffset&&d+r>window.pageXOffset);if(i&&etargetAllowOtherCheck){allowed=!1;var c=document.createElement(\"script\");return c.src=\"\/\/hu.search.etargetnet.com\/generic\/uni.php?g=ref:58661,area:700x210\",void(document.getElementById(t)&&document.getElementById(e)&&(document.getElementById(t).parentNode.appendChild(c),document.getElementById(t).parentNode.removeChild(document.getElementById(t)),document.getElementById(e).parentNode.removeChild(document.getElementById(e)),document.removeEventListener(\"scroll\",etargetPostloadFunction7a9b589f63cb072bef80df221f46a22b),document.removeEventListener(\"resize\",etargetPostloadFunction7a9b589f63cb072bef80df221f46a22b),document.removeEventListener(\"DOMContentLoaded\",etargetPostloadFunction7a9b589f63cb072bef80df221f46a22b)))}}}var etargetDivID=\"etargetPostload7a9b589f63cb072bef80df221f46a22b\",etargetScriptID=\"etargetScript7a9b589f63cb072bef80df221f46a22b\",etargetPostloadPoint=document.createElement(\"div\");etargetPostloadPoint.id=etargetDivID;var etargetCurScript=document.getElementById(etargetScriptID);etargetCurScript.parentNode.appendChild(etargetPostloadPoint),document.addEventListener(\"scroll\",etargetPostloadFunction7a9b589f63cb072bef80df221f46a22b),document.addEventListener(\"resize\",etargetPostloadFunction7a9b589f63cb072bef80df221f46a22b),document.addEventListener(\"DOMContentLoaded\",etargetPostloadFunction7a9b589f63cb072bef80df221f46a22b);var etargetAllowOtherCheck=!0;if(typeof(\"forceRunPostload\")==\"string\"){etargetPostloadFunction7a9b589f63cb072bef80df221f46a22b()}<\/script><\/div>\n<p><strong>Mi t\u00f6rt\u00e9nt? <\/strong>Tov\u00e1bb terjeszkedik a k\u00f6zt\u00e9ri hirdet\u00e9si piacon Szatl\u00f3czky Zolt\u00e1n, aki kor\u00e1bban m\u00e1r egy m\u00e1sik jelent\u0151s plak\u00e1tc\u00e9get is megszerzett, \u00edrja <a href=\"https:\/\/hvg.hu\/360\/20260212_pannon-plakat-hirdetes-szatloczky-zoltan-jazzy-radio-rakosi-tamas-shabtei-michaeli-milkovics-pal\">a HVG360. <\/a><\/p>\n<div class=\"related-post-links\">\n<p>\t\t<span class=\"related-post-links__title minititle\">T\u00f6bb ebb\u0151l<\/span><\/p>\n<div class=\"related-post-links__link-wrapper\">\n\t\t\t\t<a href=\"https:\/\/forbes.hu\/uzlet\/konyvkiadas-alapito-moly-regeny-irodalom-konyv\/\" class=\"related-post-links__link\">Online sikert\u0151l a k\u00f6nyvkiad\u00e1sig. S\u00e1rk\u00e1nyokkal h\u00f3d\u00edtan\u00e1nak az alap\u00edt\u00f3k<\/a>\n\t\t\t<\/div>\n<div class=\"related-post-links__link-wrapper\">\n\t\t\t\t<a href=\"https:\/\/forbes.hu\/uzlet\/letartoztattak-milliardos-hiany-agrarceg-vezerigazgato\/\" class=\"related-post-links__link\">Letart\u00f3ztatt\u00e1k a milli\u00e1rdos hi\u00e1nyt felhalmoz\u00f3, politikai k\u00f6t\u0151d\u00e9s\u0171 agr\u00e1rc\u00e9g vez\u00e9rigazgat\u00f3j\u00e1t<\/a>\n\t\t\t<\/div>\n<\/div>\n<p><strong>R\u00e9szletek.<\/strong> C\u00e9ge, az Avenue 5 Media Zrt. tavaly megszerezte a ferihegyi rept\u00e9rhez vezet\u0151 \u00fat ment\u00e9n \u00f3ri\u00e1splak\u00e1tokat \u00fczemeltet\u0151 Backlite Hirdet\u00e9si Kft.-t, majd id\u00e9n a Pannon Plak\u00e1tot, a Pannon Outdoort \u00e9s az Adboard Kft.-t is. A Pannon Plak\u00e1t 2024-ben k\u00f6zel 600 milli\u00f3s bev\u00e9tel mellett 26 milli\u00f3s nyeres\u00e9get \u00e9rt el, m\u00edg az Adboard \u00e9s a Backlite vesztes\u00e9ges volt.<\/p>\n<p><strong>Kontextus. <\/strong>A tulajdonosv\u00e1lt\u00e1sok a v\u00e1laszt\u00e1si kamp\u00e1ny el\u0151tt t\u00f6rt\u00e9ntek, amikor hatalmas a kereslet a plak\u00e1thelyek ir\u00e1nt. A piacot tov\u00e1bbra is korm\u00e1nyk\u00f6zeli c\u00e9gek, k\u00f6zt\u00fck<a href=\"https:\/\/forbes.hu\/extra\/50-leggazdagabb-magyar-2025-26\/1-meszaros-lorinc\/\"> a M\u00e9sz\u00e1ros L\u0151rinc<\/a> \u00e9rdekelts\u00e9g\u00e9be tartoz\u00f3 Mahir \u00e9s Publimont pr\u00f3b\u00e1lj\u00e1k uralni.<\/p>\n<p><!-- No email blocks found --><\/p>\n<p>The post <a href=\"https:\/\/forbes.hu\/uzlet\/hirdetesi-piac-cegek-valasztasok-meszaros-lorinc\/\">\u00c1trendez\u0151dik a hirdet\u00e9si piac. \u00c9rt\u00e9kes c\u00e9gek cser\u00e9lnek gazd\u00e1t a v\u00e1laszt\u00e1sok el\u0151tt<\/a> appeared first on <a href=\"https:\/\/forbes.hu\/\">Forbes.hu<\/a>.<\/p><div id=\"friss-3021581272\" class=\"friss-etarget-cikk-vege friss-entity-placement\"><script type=\"text\/javascript\" id=\"etargetScript7a9b589f63cb072bef80df221f46a22b\">function etargetPostloadFunction7a9b589f63cb072bef80df221f46a22b(){var e=\"etargetPostload7a9b589f63cb072bef80df221f46a22b\",t=\"etargetScript7a9b589f63cb072bef80df221f46a22b\",o=document.getElementById(e);if(o){for(var n=o.offsetTop,d=o.offsetLeft,r=o.offsetWidth,a=o.offsetHeight;o.offsetParent;)o=o.offsetParent,n+=o.offsetTop,d+=o.offsetLeft;var i=(n<=window.pageYOffset+window.innerHeight&&d<window.pageXOffset+window.innerWidth&&n+a>window.pageYOffset&&d+r>window.pageXOffset);if(i&&etargetAllowOtherCheck){allowed=!1;var c=document.createElement(\"script\");return c.src=\"\/\/hu.search.etargetnet.com\/generic\/uni.php?g=ref:58661,area:700x210\",void(document.getElementById(t)&&document.getElementById(e)&&(document.getElementById(t).parentNode.appendChild(c),document.getElementById(t).parentNode.removeChild(document.getElementById(t)),document.getElementById(e).parentNode.removeChild(document.getElementById(e)),document.removeEventListener(\"scroll\",etargetPostloadFunction7a9b589f63cb072bef80df221f46a22b),document.removeEventListener(\"resize\",etargetPostloadFunction7a9b589f63cb072bef80df221f46a22b),document.removeEventListener(\"DOMContentLoaded\",etargetPostloadFunction7a9b589f63cb072bef80df221f46a22b)))}}}var etargetDivID=\"etargetPostload7a9b589f63cb072bef80df221f46a22b\",etargetScriptID=\"etargetScript7a9b589f63cb072bef80df221f46a22b\",etargetPostloadPoint=document.createElement(\"div\");etargetPostloadPoint.id=etargetDivID;var etargetCurScript=document.getElementById(etargetScriptID);etargetCurScript.parentNode.appendChild(etargetPostloadPoint),document.addEventListener(\"scroll\",etargetPostloadFunction7a9b589f63cb072bef80df221f46a22b),document.addEventListener(\"resize\",etargetPostloadFunction7a9b589f63cb072bef80df221f46a22b),document.addEventListener(\"DOMContentLoaded\",etargetPostloadFunction7a9b589f63cb072bef80df221f46a22b);var etargetAllowOtherCheck=!0;if(typeof(\"forceRunPostload\")==\"string\"){etargetPostloadFunction7a9b589f63cb072bef80df221f46a22b()}<\/script><\/div><div id=\"friss-3029210186\" class=\"friss-after-content friss-entity-placement\"><script type=\"text\/javascript\" id=\"etargetScript7a9b589f63cb072bef80df221f46a22b\">function etargetPostloadFunction7a9b589f63cb072bef80df221f46a22b(){var e=\"etargetPostload7a9b589f63cb072bef80df221f46a22b\",t=\"etargetScript7a9b589f63cb072bef80df221f46a22b\",o=document.getElementById(e);if(o){for(var n=o.offsetTop,d=o.offsetLeft,r=o.offsetWidth,a=o.offsetHeight;o.offsetParent;)o=o.offsetParent,n+=o.offsetTop,d+=o.offsetLeft;var i=(n<=window.pageYOffset+window.innerHeight&&d<window.pageXOffset+window.innerWidth&&n+a>window.pageYOffset&&d+r>window.pageXOffset);if(i&&etargetAllowOtherCheck){allowed=!1;var c=document.createElement(\"script\");return c.src=\"\/\/hu.search.etargetnet.com\/generic\/uni.php?g=ref:58661,area:700x210\",void(document.getElementById(t)&&document.getElementById(e)&&(document.getElementById(t).parentNode.appendChild(c),document.getElementById(t).parentNode.removeChild(document.getElementById(t)),document.getElementById(e).parentNode.removeChild(document.getElementById(e)),document.removeEventListener(\"scroll\",etargetPostloadFunction7a9b589f63cb072bef80df221f46a22b),document.removeEventListener(\"resize\",etargetPostloadFunction7a9b589f63cb072bef80df221f46a22b),document.removeEventListener(\"DOMContentLoaded\",etargetPostloadFunction7a9b589f63cb072bef80df221f46a22b)))}}}var etargetDivID=\"etargetPostload7a9b589f63cb072bef80df221f46a22b\",etargetScriptID=\"etargetScript7a9b589f63cb072bef80df221f46a22b\",etargetPostloadPoint=document.createElement(\"div\");etargetPostloadPoint.id=etargetDivID;var etargetCurScript=document.getElementById(etargetScriptID);etargetCurScript.parentNode.appendChild(etargetPostloadPoint),document.addEventListener(\"scroll\",etargetPostloadFunction7a9b589f63cb072bef80df221f46a22b),document.addEventListener(\"resize\",etargetPostloadFunction7a9b589f63cb072bef80df221f46a22b),document.addEventListener(\"DOMContentLoaded\",etargetPostloadFunction7a9b589f63cb072bef80df221f46a22b);var etargetAllowOtherCheck=!0;if(typeof(\"forceRunPostload\")==\"string\"){etargetPostloadFunction7a9b589f63cb072bef80df221f46a22b()}<\/script><\/div><div id=\"friss-2074268511\" class=\"friss-after-content_2 friss-entity-placement\" style=\"clear: both;\"><div class=\"wprss_ajax\" data-id=\"rssfdc7794761\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/friss-hirek.hu\/wp-content\/plugins\/wp-rss-retriever\/inc\/imgs\/ajax-loader.gif\" alt=\"Loading RSS Feed\" width=\"16\" height=\"16\"><\/div><\/div><br style=\"clear: both; display: block; float: none;\"\/><div id=\"friss-780340739\" class=\"friss-after-content_3 friss-entity-placement\">https:\/\/www.youtube.com\/watch?v=Pdnw4KiUWp0<\/div>","protected":false},"excerpt":{"rendered":"<p>Elkezdett n\u00f6vekedni M\u00e9sz\u00e1ros L\u0151rinc konkurenci\u00e1ja. Mi t\u00f6rt\u00e9nt? Tov\u00e1bb terjeszkedik a k\u00f6zt\u00e9ri hirdet\u00e9si piacon Szatl\u00f3czky Zolt\u00e1n, aki kor\u00e1bban m\u00e1r egy m\u00e1sik jelent\u0151s plak\u00e1tc\u00e9get is megszerzett, \u00edrja a HVG360. T\u00f6bb ebb\u0151l Online sikert\u0151l a k\u00f6nyvkiad\u00e1sig. S\u00e1rk\u00e1nyokkal h\u00f3d\u00edtan\u00e1nak az alap\u00edt\u00f3k Letart\u00f3ztatt\u00e1k a milli\u00e1rdos hi\u00e1nyt felhalmoz\u00f3, politikai k\u00f6t\u0151d\u00e9s\u0171 agr\u00e1rc\u00e9g vez\u00e9rigazgat\u00f3j\u00e1t R\u00e9szletek. C\u00e9ge, az Avenue 5 Media Zrt. tavaly megszerezte [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[7],"tags":[],"class_list":["post-162035","post","type-post","status-publish","format-standard","hentry","category-uzlet"],"amp_enabled":true,"_links":{"self":[{"href":"https:\/\/friss-hirek.hu\/index.php\/wp-json\/wp\/v2\/posts\/162035","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/friss-hirek.hu\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/friss-hirek.hu\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/friss-hirek.hu\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/friss-hirek.hu\/index.php\/wp-json\/wp\/v2\/comments?post=162035"}],"version-history":[{"count":0,"href":"https:\/\/friss-hirek.hu\/index.php\/wp-json\/wp\/v2\/posts\/162035\/revisions"}],"wp:attachment":[{"href":"https:\/\/friss-hirek.hu\/index.php\/wp-json\/wp\/v2\/media?parent=162035"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/friss-hirek.hu\/index.php\/wp-json\/wp\/v2\/categories?post=162035"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/friss-hirek.hu\/index.php\/wp-json\/wp\/v2\/tags?post=162035"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}