{"id":172888,"date":"2026-10-13T09:45:17","date_gmt":"2026-10-13T09:45:17","guid":{"rendered":"https:\/\/friss-hirek.hu\/index.php\/14-eves-melyponton-a-mobilpiac-a-samsung-es-az-apple-megis-erosodott\/friss-hirek\/"},"modified":"2026-10-13T09:45:17","modified_gmt":"2026-10-13T09:45:17","slug":"14-eves-melyponton-a-mobilpiac-a-samsung-es-az-apple-megis-erosodott","status":"publish","type":"post","link":"https:\/\/friss-hirek.hu\/index.php\/14-eves-melyponton-a-mobilpiac-a-samsung-es-az-apple-megis-erosodott\/technologia\/","title":{"rendered":"14 \u00e9ves m\u00e9lyponton a mobilpiac, a Samsung \u00e9s az Apple m\u00e9gis er\u0151s\u00f6d\u00f6tt"},"content":{"rendered":"<p>A harmadik negyed\u00e9v k\u00fcl\u00f6n\u00f6sen gyeng\u00e9n siker\u00fclt a glob\u00e1lis okostelefon-piac sz\u00e1m\u00e1ra. A Counterpoint Research szerint j\u00falius \u00e9s szeptember k\u00f6z\u00f6tt 20 sz\u00e1zal\u00e9kkal kevesebb k\u00e9sz\u00fcl\u00e9ket sz\u00e1ll\u00edtottak le, mint egy \u00e9vvel kor\u00e1bban, ilyen alacsony harmadik negyed\u00e9ves volumenre pedig 14 \u00e9ve nem volt p\u00e9lda.<\/p><div id=\"friss-1205463045\" class=\"friss-etarget friss-entity-placement\"><script type=\"text\/javascript\" id=\"etargetScript7a9b589f63cb072bef80df221f46a22b\">function etargetPostloadFunction7a9b589f63cb072bef80df221f46a22b(){var e=\"etargetPostload7a9b589f63cb072bef80df221f46a22b\",t=\"etargetScript7a9b589f63cb072bef80df221f46a22b\",o=document.getElementById(e);if(o){for(var n=o.offsetTop,d=o.offsetLeft,r=o.offsetWidth,a=o.offsetHeight;o.offsetParent;)o=o.offsetParent,n+=o.offsetTop,d+=o.offsetLeft;var i=(n<=window.pageYOffset+window.innerHeight&&d<window.pageXOffset+window.innerWidth&&n+a>window.pageYOffset&&d+r>window.pageXOffset);if(i&&etargetAllowOtherCheck){allowed=!1;var c=document.createElement(\"script\");return c.src=\"\/\/hu.search.etargetnet.com\/generic\/uni.php?g=ref:58661,area:700x210\",void(document.getElementById(t)&&document.getElementById(e)&&(document.getElementById(t).parentNode.appendChild(c),document.getElementById(t).parentNode.removeChild(document.getElementById(t)),document.getElementById(e).parentNode.removeChild(document.getElementById(e)),document.removeEventListener(\"scroll\",etargetPostloadFunction7a9b589f63cb072bef80df221f46a22b),document.removeEventListener(\"resize\",etargetPostloadFunction7a9b589f63cb072bef80df221f46a22b),document.removeEventListener(\"DOMContentLoaded\",etargetPostloadFunction7a9b589f63cb072bef80df221f46a22b)))}}}var etargetDivID=\"etargetPostload7a9b589f63cb072bef80df221f46a22b\",etargetScriptID=\"etargetScript7a9b589f63cb072bef80df221f46a22b\",etargetPostloadPoint=document.createElement(\"div\");etargetPostloadPoint.id=etargetDivID;var etargetCurScript=document.getElementById(etargetScriptID);etargetCurScript.parentNode.appendChild(etargetPostloadPoint),document.addEventListener(\"scroll\",etargetPostloadFunction7a9b589f63cb072bef80df221f46a22b),document.addEventListener(\"resize\",etargetPostloadFunction7a9b589f63cb072bef80df221f46a22b),document.addEventListener(\"DOMContentLoaded\",etargetPostloadFunction7a9b589f63cb072bef80df221f46a22b);var etargetAllowOtherCheck=!0;if(typeof(\"forceRunPostload\")==\"string\"){etargetPostloadFunction7a9b589f63cb072bef80df221f46a22b()}<\/script><\/div>\n<p>A visszaes\u00e9sb\u0151l legink\u00e1bb a Samsung \u00e9s az Apple tudott profit\u00e1lni, legal\u00e1bbis piaci r\u00e9szesed\u00e9s szempontj\u00e1b\u00f3l. A Samsung 23 sz\u00e1zal\u00e9kkal maradt az els\u0151 helyen, szemben az egy \u00e9vvel kor\u00e1bbi 19 sz\u00e1zal\u00e9kkal, m\u00edg az Apple 18-r\u00f3l 22 sz\u00e1zal\u00e9kra er\u0151s\u00f6d\u00f6tt.<\/p>\n<p>A t\u00f6bbiek ezzel szemben vesz\u00edtettek a r\u00e9szesed\u00e9s\u00fckb\u0151l. A Xiaomi 14-r\u0151l 10 sz\u00e1zal\u00e9kra esett vissza, az Oppo 12-r\u0151l 9 sz\u00e1zal\u00e9kra, a vivo pedig 9-r\u0151l 8 sz\u00e1zal\u00e9kra. A Counterpoint szerint a piacot tov\u00e1bbra is a dr\u00e1ga mem\u00f3ria h\u00fazza lefel\u00e9. A probl\u00e9ma nem felt\u00e9tlen\u00fcl az, hogy fizikailag nincs elegend\u0151 mem\u00f3riachip, hanem ink\u00e1bb az, hogy az \u00e1rak jelent\u0151sen megemelkedtek, ami k\u00fcl\u00f6n\u00f6sen az olcs\u00f3bb mobilok szegmens\u00e9t \u00e9rinti \u00e9rz\u00e9kenyen.<\/p>\n<p><a href=\"https:\/\/tech2.hu\/wp-content\/uploads\/2026\/10\/counterpoint_26q3_mobile.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-large wp-image-93325\" src=\"https:\/\/tech2.hu\/wp-content\/uploads\/2026\/10\/counterpoint_26q3_mobile-1024x579.jpg\" alt=\"\" width=\"696\" height=\"394\" \/><\/a>A Samsung j\u00f3 szerepl\u00e9s\u00e9t r\u00e9szben az \u00faj hajl\u00edthat\u00f3 modellek korai kereslete seg\u00edtette, k\u00fcl\u00f6n\u00f6sen a Galaxy Z Fold8 csal\u00e1d. Az Apple k\u00f6zben t\u00f6rt\u00e9nete sor\u00e1n el\u0151sz\u00f6r l\u00e9pte \u00e1t a 20 sz\u00e1zal\u00e9kos r\u00e9szesed\u00e9st egy harmadik negyed\u00e9vben. A pr\u00e9mium kateg\u00f3ria \u00f6sszess\u00e9g\u00e9ben jobban tartotta mag\u00e1t, mik\u00f6zben az olcs\u00f3bb k\u00e9sz\u00fcl\u00e9kek piac\u00e1t egyre jobban szor\u00edtj\u00e1k a k\u00f6lts\u00e9gek. A Counterpoint szerint a glob\u00e1lis okostelefonok \u00e1tlagos fogyaszt\u00f3i \u00e1ra id\u00e9n eddig 20 sz\u00e1zal\u00e9kkal emelkedett.<\/p>\n<p>Az \u00e9v h\u00e1tral\u00e9v\u0151 r\u00e9sze sem \u00edg\u00e9rkezik k\u00f6nny\u0171nek, de az \u00fcnnepi szezon adhat n\u00e9mi lend\u00fcletet. Ennek ellen\u00e9re a gy\u00e1rt\u00f3k v\u00e1rhat\u00f3an tov\u00e1bb cs\u00f6kkentik a termel\u00e9st, sz\u0171k\u00edtik a k\u00edn\u00e1latot \u00e9s egyre ink\u00e1bb a dr\u00e1g\u00e1bb, nagyobb haszonkulcs\u00fa modellekre koncentr\u00e1lnak 2027-re fordulva.<\/p><div id=\"friss-1995259808\" class=\"friss-etarget-cikk-vege friss-entity-placement\"><script type=\"text\/javascript\" id=\"etargetScript7a9b589f63cb072bef80df221f46a22b\">function etargetPostloadFunction7a9b589f63cb072bef80df221f46a22b(){var e=\"etargetPostload7a9b589f63cb072bef80df221f46a22b\",t=\"etargetScript7a9b589f63cb072bef80df221f46a22b\",o=document.getElementById(e);if(o){for(var n=o.offsetTop,d=o.offsetLeft,r=o.offsetWidth,a=o.offsetHeight;o.offsetParent;)o=o.offsetParent,n+=o.offsetTop,d+=o.offsetLeft;var i=(n<=window.pageYOffset+window.innerHeight&&d<window.pageXOffset+window.innerWidth&&n+a>window.pageYOffset&&d+r>window.pageXOffset);if(i&&etargetAllowOtherCheck){allowed=!1;var 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c.src=\"\/\/hu.search.etargetnet.com\/generic\/uni.php?g=ref:58661,area:700x210\",void(document.getElementById(t)&&document.getElementById(e)&&(document.getElementById(t).parentNode.appendChild(c),document.getElementById(t).parentNode.removeChild(document.getElementById(t)),document.getElementById(e).parentNode.removeChild(document.getElementById(e)),document.removeEventListener(\"scroll\",etargetPostloadFunction7a9b589f63cb072bef80df221f46a22b),document.removeEventListener(\"resize\",etargetPostloadFunction7a9b589f63cb072bef80df221f46a22b),document.removeEventListener(\"DOMContentLoaded\",etargetPostloadFunction7a9b589f63cb072bef80df221f46a22b)))}}}var etargetDivID=\"etargetPostload7a9b589f63cb072bef80df221f46a22b\",etargetScriptID=\"etargetScript7a9b589f63cb072bef80df221f46a22b\",etargetPostloadPoint=document.createElement(\"div\");etargetPostloadPoint.id=etargetDivID;var 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id=\"friss-1230028507\" class=\"friss-after-content_3 friss-entity-placement\">https:\/\/www.youtube.com\/watch?v=Pdnw4KiUWp0<\/div>","protected":false},"excerpt":{"rendered":"<p>A harmadik negyed\u00e9v k\u00fcl\u00f6n\u00f6sen gyeng\u00e9n siker\u00fclt a glob\u00e1lis okostelefon-piac sz\u00e1m\u00e1ra. A Counterpoint Research szerint j\u00falius \u00e9s szeptember k\u00f6z\u00f6tt 20 sz\u00e1zal\u00e9kkal kevesebb k\u00e9sz\u00fcl\u00e9ket sz\u00e1ll\u00edtottak le, mint egy \u00e9vvel kor\u00e1bban, ilyen alacsony harmadik negyed\u00e9ves volumenre pedig 14 \u00e9ve nem volt p\u00e9lda. A visszaes\u00e9sb\u0151l legink\u00e1bb a Samsung \u00e9s az Apple tudott profit\u00e1lni, legal\u00e1bbis piaci r\u00e9szesed\u00e9s szempontj\u00e1b\u00f3l. A Samsung [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[4],"tags":[],"class_list":["post-172888","post","type-post","status-publish","format-standard","hentry","category-technologia"],"amp_enabled":true,"_links":{"self":[{"href":"https:\/\/friss-hirek.hu\/index.php\/wp-json\/wp\/v2\/posts\/172888","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/friss-hirek.hu\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/friss-hirek.hu\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/friss-hirek.hu\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/friss-hirek.hu\/index.php\/wp-json\/wp\/v2\/comments?post=172888"}],"version-history":[{"count":0,"href":"https:\/\/friss-hirek.hu\/index.php\/wp-json\/wp\/v2\/posts\/172888\/revisions"}],"wp:attachment":[{"href":"https:\/\/friss-hirek.hu\/index.php\/wp-json\/wp\/v2\/media?parent=172888"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/friss-hirek.hu\/index.php\/wp-json\/wp\/v2\/categories?post=172888"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/friss-hirek.hu\/index.php\/wp-json\/wp\/v2\/tags?post=172888"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}